The Mazda BT-50received a promising mid-life facelift earlier this year, but you wouldn’t know that by looking at the sales figures.
Instead of spiking in line with improvements to the vehicle, BT-50 sales have stagnated this year, and it remains an afterthought for ute buyers compared to segment leaders like the Ford Ranger, Toyota HiLux, BYD Shark 6 and even its twin-under-the-skin, the Isuzu D-Max.
But why? Perhaps it’s because prices are up by between $550 and $3510 compared to pre-facelift versions. Well they were until Mazda recently launched drive-away deals across the model…
